When is national nutrition week celebrated in India ~ Nursing Guru

When is national nutrition week celebrated in India

When is national nutrition week celebrated in India

National nutritional week the strategy to address the illness of malnutrition is to follow a life cycle approach. In India, as there is an inter-generational cycle of malnutrition, it is necessary not only to adopt a life cycle approach, but also to maintain care and focus on critical periods of nutritional vulnerability.

Also, the strategy should be critically monitored on a real-time basis to ensure objective and timely interventions. Therefore, focusing on adolescent girls, pregnant women, lactating mothers, and children aged 0 to 6 years. The first 1000 days of a baby are the most critical, consisting of nine months of pregnancy, six months of exclusive breastfeeding, and 6 months to 2 years.

When is national nutrition week celebrated in India

In addition to increasing birth weight, timely intervention can help reduce both the infant mortality rate (IMR) and the maternal mortality rate (MMR). An additional year of additional intervention (up to 3 years of age) allows the first 1000 days of profits to consolidate. Children aged 3-6 years also need attention for their overall development through the Anganwadi Centers (AWC) platform.

History of National nutritional week 

American Nutrition Week was started by the American Society in 1973. It has received great response from people all over the world and has inspired the Government of India to launch its National Nutrition Week. Nutrition Week is an annual nutrition program launched by the Government of India, Ministry of Women and Child Development, Board of Food and Nutrition in 1982 and is observed in the country from 1st to 7th September every year.

Objectives of National nutritional week 

The main objective of celebrating National Nutrition Week is to raise awareness on the importance of nutrition for health, which will have an impact on development, productivity, economic growth and ultimately the development of the country.

Current status

  1. One in every 2 women has anemia
  2. One in every 3 children is stunted
  3. One in every 3 children is malnourished
  4. One in every 5 children will be wasted
  5. 37 out of 1000 babies do not complete one year
  6. 167 maternal deaths per 1, 00,000 live births

National nutrition mission (NNM) / poshan abhiyaan

The NITI Aayog has played a key role in shaping the Holistic Nutrition or Poshan Abhiyaan. National Nutrition Strategy released by the NITI Aayog in September 2017 with the task of closely monitoring the Poshan Abhiyaan and undertaking periodic evaluations. The Poshan Abhiyaan was launched by Prime Minister Shri Narendra Modi on 8th March 2018 in Jhunjhunu, Rajasthan. The Ministry of Women and Child Development (MWCD) is actualizing POSHAN Abhiyaan in 315 Districts in first year, 235 Districts in second year and remaining regions will be canvassed in the third year.

Aim of Mission

By adopting a synergized and result-oriented approach, through the concept of a life cycle, reducing malnutrition from the country in stages. The mission ensures timely service delivery and strong monitoring as well as mechanisms for intervention infrastructure.

Target of Mission

The target of the mission is to reduce the stunting of children aged 0-6 years from 38.4% to 25% by 2022. (Mission 25 by 2022)

Goals of Mission

 NNM’s goals are to improve the nutritional status of children from 0-6 years, with adolescent girls, pregnant women and lactating mothers with a set goal of timeliness over the next three years from 2017-18.

Objectives of mission

  1. Annual targets are given under the Poshan Campaign
  2. Prevent and reduce stunting in children (0- 6 years) by 6% to 2% p.a.
  3. Avoid and reduce malnutrition (low weight prevalence) in children (0-6 years) by 6% to 2% p.a.
  4. Reduce the prevalence of anemia in young children (6–59 months) by 9% to 3% p.a.
  5.  Reduce the prevalence of anemia in women and adolescent girls aged 15–49 years by 9% to 3% p.a.
  6. Reduce low birth weight (LBW) is estimated at by 6% to 2% p.a.

Proposed intervention

Growth monitoring

Early registration and weight monitoring during pregnancy, Monthly weight, Quarter height / length, Auto growth plotting, Negative increase-sms alerts

Convergence Services Delivery: 

Immunization, Institutional delivery, Drinking water and sanitation, Monthly VHSND (Village Health and Sanitation Nutrition Day) and Effective service delivery

Use of information and communication Technology (ICT)

Real time monitoring, 6-level dashboard, Convergence-ICDS + Health + Water + Sanitation, Nutrition mapping and Data Analysis- Connects gaps

Infant and Child Feeding (IYCF) Promotion 

Behavior change and Multimedia Creativity: Exclusive mother breastfeeding, Initiation of breastfeeding and Complementary feeding

Functions of mission

  1. Act as an apex body for nutritional activities (for children under 6 year, pregnant women, lactating mothers and adolescent girls).
  2. Implementation of supervision and review within all Ministries under the Government/ States/UTs of India
  3. Provide periodic review of states/UT nutritional status and policy recommendations.
  4. Address the nutritional components of each scheme in consultation and implemented by the various Ministries.
  5. Prompt real-time monitoring and local interventions for warnings about under-nutrition, stunting and waste.
  6. Provide audio-visual aids for children for effective interventions through BCC and ECCE.
  7. Identify relevant gap filling support for nutrition-related programs.
  8. Suggest various nutritional components / actions to improve nutritional status.
  9. Bring coordination and resolve convergence issues in various programs conducted by different line Ministries.
  10. Indicate / call periodic reports / revenue on any nutrition related component from Line Ministries and States / UT (IT Dashboard).
  11.  ICDS-CAS / RCH Portal - synergy for data flow & interventions.
  12. Assess the causes of malnutrition in identified areas and plan for remedial action.
  13. Review the results and suggest any mid-course corrections required in policy design.
  14. Track progress on key outcomes with backward states / UT analysis and supportive action.
  15. The National Council for India Nutrition Challenges meets at least once in six months.
  16. Performing other functions required to release the above functions assigned to NNM

Nutrition Strategies and Intervention

IYCF (infant and child feeding), diet and nutrition, immunization, institutional delivery, wash (water, sanitation and hygiene), de-warming, ORS-zinc, food fortification, dietary diversification, adolescent nutrition, maternal health and nutrition, ECCE (Early Childhood Care and Education), ECD (Early Childhood Development), Convergence, ICT-RTM (Information and Communication Technology Enabled Real Time Monitoring) and Capacity Building.

Frequently asked question

Job Description of Block Project Assistant in Poshan abhiyan?

1. Oversees the overall execution of mission activities in the block 

2. Organization / Facilitation of Training of ICDS Supervisors and AWWs in Coordination with District Team 

3. Provide regular support monitoring visits to AWCs, provide on-site support for AWWs, and oversee implementation. 

4. Prepare monthly progress / monitoring reports in the prescribed format and submit to the District Coordinator etc. 

5. Any other work prescribed by the CDPO.

What are the gaps?

1. Priority: If malnutrition is defined as a priority, states and districts will formulate local strategies 

2. Data: 10 years interval between NFHS 3 and NFHS 4 data required for the trust year 

3. Technical Support for Emerging Issues: Member's decision to set up a group under the NITI Aayog 

4. Monitoring Systems-Manual: Therefore Anganwadi or district level data are never analyzed for real interventions 

5. Incentives: During this time, incentives can be used to collect and deliver food, not reducing malnutrition.

What is the role of Anganwadi Worker in Poshan Abhiyan?

Anganwadi Centers (AWCs) serve as the first center for health, nutrition and early learning services at the village level. Anganwadi Worker (AWW) and Anganwadi Helper (AWH) are key components of the scheme. Together with Accredited Social Health Activist (ASHA) workers and Auxiliary Nurse Midwives (ANMs) they form the last mile soldiers in our fight against malnutrition. Anganwadi Workers and Lady Supervisors are provided pre-installed smartphones/ tablets with common application software. The software app allows to capture data through frontline functionalities and ensures a six-level dashboard monitoring and intervention process. ICDS-CAS replaces 8.2 kg of paper registers with a 173 gram Smartphone. It allows child growth monitoring with the help of auto plating of Growth Chart in mobile app. Auto-generates task list and home visit scheduler so that AWW can focus on beneficiaries based on priority. System-generated SMS alerts are sent to beneficiaries and shareholders. The data is available on a real-time basis and can be viewed by various activists at the block level, district level, state level and national level through a dynamic dashboard using clues.


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